Overview
Your brand is what people see before they read a single word. A consistent, professional visual identity builds trust fast and makes everything else — your website, your social posts, your marketing materials — look intentional instead of thrown together.
HPS handles the full brand identity package: logo, colors, typography, and the materials you'll actually use day to day. Whether you're starting from scratch or need a refresh that finally makes everything consistent, this covers it.
What's Included
- Logo design with primary version plus variations for light and dark backgrounds
- Brand color palette with hex codes for both digital and print use
- Typography selection: heading font, body font, and usage rules
- Brand standards one-pager so the look stays consistent across everything
- Business card design with print-ready files
- Social media profile graphics: profile image, cover image, and post templates
- Optional brand refresh for existing businesses that already have a logo but need consistency
Ready to Start?
Tell me about your business: what you do, who you serve, and how you want to come across. I'll come back with a direction before any design work begins.